Sharing Your Legacy

Carol Stanley

Carol “Stash” Stanley created the LaceLocker® Scholarship Fund to give young women the opportunity to attend Fredonia.

Everyone has a story to tell, and this one proves how important it is to pay it forward. "It's all about sharing the journey" is one remark you will hear when you meet Carol "Stash" Stanley. The charismatic founder of STASH Sporting Goods and LaceLocker® was honored in 2010 with Fredonia's Alumni Outstanding Achievement Award.

Stash graduated from Fredonia in 1971 with a Bachelor of Arts degree with majors in Speech, English and Theater. Since being back to the Fredonia campus in 2010, her vision to help Fredonia students has become a journey from the heart.

As a student, many special people influenced her life, including her late teammate, Perla Manapol, coach Liz Darling and administrator Robert Coon. They were all individuals who paid it forward in the investment they made in Stash as a friend, teacher and mentor. Those are just three people who lent inspiration at the beginning of her life journey.

Stash's mother, Cassie Stanley, reinforced in her daughter the belief that education builds the necessary foundation for independence and holds the power to unlock the utmost potential. "My mom was a strong-willed, incredibly hard-working, loving, bright woman. She only completed through the eighth grade, but she taught me that education gives you the opportunity to discover what you can do to change the world with what you have learned."

Mascot with students

The LaceLocker® LOCKIT® mascot with students

Sadly, in 2014 Cassie Stanley passed away, which gave Stash the vision to provide young women who have the desire to pursue a career as an entrepreneur a full scholarship to Fredonia. Part of this vision is to create avenues for others to share in this journey.

As an eternal optimist who understands that no success happens without the help of others, Stash decided to create the LaceLocker® Scholarship Fund with the goal of raising $250,000. Her family did not hesitate for a moment to help set up the scholarship.

Believing that education provides the freedom to discover, transform and design the future, the motivation to get a college education is one of the most powerful gifts. Profits from LaceLocker® sales create college scholarship opportunities for young women who would in other ways not be able to attend college.

Stash has said, "Paying it forward is what it means to incubate and give opportunities for more creativity in students with whom this legacy lives." By sharing the story behind LaceLocker® you become part of a winning team. Stash firmly believes that if she were able to help one student/woman realize what she is capable of doing, then her story will inspire others to do the same.

Just as Stash Stanley was inspired by her coaches, mentors and friends to achieve her potential; she hopes her story will inspire others to share the journey in building the LaceLocker® Legacy.

Contact the Fredonia College Foundation at (716) 673-3321 to learn how you can pay it forward by supporting Fredonia students for generations to come.